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Plasmic Agency — Paris

Plasmic in your Next.js stack: properly configured, it’s a real asset.Poorly configured, it’s a liability.

Plasmic is the most robust no-code tool for technical teams. Scroll has integrated it into production Next.js stacks. We know what it brings—and we also know when the visual editor starts encroaching on what should stay in the code.

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Dividing linenext.js repo · git
Managed in Plasmicnon-technical
Pages & contentVisual componentsDesign system
sharing line
Managed in codedevelopers
Business logicData · SupabaseAuth · permissionsTests · CI/CD
Visual layer editableThe rest versioned
01 — What we do

Three ways
to intervene on a Plasmic project.

Integrate, reframe, or exit. The right move depends on the actual role Plasmic plays in your stack—and how your teams use it daily.

01

Plasmic integration in a Next.js stack

You want your marketing or design teams to edit pages and components without involving developers. We integrate Plasmic into your existing Next.js repo, define the exposed components, and set limits on what the editor can do.

Next.jsGit RepoExposed Components
02

Audit of an existing integration

Plasmic has expanded beyond marketing pages and is now driving business logic, critical components, and flows that should be in code. We audit what’s drifted and propose a clearer division of responsibilities.

AuditDivision of ResponsibilitiesDrift
03

Replacing Plasmic with native code

The visual editor no longer adds value to your team and creates friction. We extract Plasmic components into native React components, without changing the application’s visible behavior.

Native ReactExtractionZero regression
02 — Sharing line

The line not to cross
with Plasmic.

Plasmic is a great tool as long as it stays in its lane. The key to a good setup lies in a clear boundary between what the visual editor handles and what must remain in the code.

What Plasmic is designed for
  • Marketing and editorial pages editable by non-technical users
  • Shared design system between designers and developers
  • Visual components that change frequently (landing pages, promotional blocks)
  • Asynchronous collaboration on the interface without touching the repo
What must stay in the code
  • Business logic, management rules, calculations
  • Components handling complex states or critical API calls
  • Security, authentication, permissions
  • Anything that needs to be tested, versioned properly, and reviewed in code review
Most issues with Plasmic arise when the second column starts creeping into the visual editor. The warning sign: a developer who can no longer understand a component’s behavior without opening Plasmic.
They trusted usSee our case studies
Ubki
Perfway
Hexa
Art Explora
Bellman
Cabaia
03 — Typical integration

How Plasmic integrates
into a Scroll stack.

A clear division from the start. Plasmic handles the content and presentation layer; everything else—data, security, logic, deployment—lives in the repo, versioned and tested.

LayerRoleTool
Content & pagesManaged in Plasmic (non-technical)Plasmic editor
React componentsDefined in code, exposed to PlasmicNext.js, React, TypeScript
Backend / DataEntirely in codeSupabase, PostgreSQL, Node.js
AuthenticationIn code, never in PlasmicSupabase Auth, Auth0
CI/CDOn the repo, not on PlasmicGitHub Actions
AI & agentsIn codeNative LLM + n8n
Managed in PlasmicCode / editor boundaryFully in code
04 — FAQ

Frequently asked questions

The most common questions we get during scoping. If yours isn’t here, reach out!

Plasmic is a visual editor for React components—it lets you modify layout and styling. Payload is a headless CMS that manages structured content (articles, products, data). For ambitious projects, Payload replaces Plasmic as it offers more control over data, SEO, and long-term architecture.

Plasmic generates React code in your Git repo—that’s its key difference from other no-code tools. But this code isn’t meant to be read or edited directly: it’s generated by the editor. In practice, your developers won’t touch Plasmic’s code—they work on the components they expose to it.

Yes, but roles must be clear: Payload handles structured data, Plasmic handles visual presentation. Scroll has experience with these hybrid architectures.

When the technical team spends more time managing the editor’s constraints than delivering features. Or when non-technical users stop using Plasmic—in which case the visual layer’s value no longer justifies its complexity.

Yes. The key is to define upfront the dividing line between what Plasmic handles and what stays in code. We facilitate this scoping session at the start of the project.
Get started

Plasmic in your stack — asset or friction?

We review your existing setup and share our honest thoughts—no upsell, no migration pitch.

Contact details
contact@agence-scroll.com
+33 6 48 03 90 27
20 Rue des Taillandiers
75011 Paris
Response within 24 business hours.